Peter Rabbit Run
Mighty Kingdom • 2020 • Adobe Illustrator
Screen Mockups • Peter Rabbit Run was a casual endless runner, developed for iOS and Android. I was the UI/UX designer on the project. These are the draft mockups of the character select and reward unlock screens - rabbits get paid in tomatoes apparently.
Screen Mockups • These screens show the shop interface, where the player could purchase fruit to upgrade their skills. As in other designs, I used localised content to set the longest line length for any UI text.
UI Designs • This is a grab bag of work in progress and final UI assets for Peter Rabbit Run. Taking inspiration both from the films and Peter Rabbit’s long visual history, I explored natural textures like wood and paper, abstracted fruit and vegetable forms, and a warm, sometimes naturalistic palette.
Wireframes • I typically keep my wireframes fast and sketchy as seen here. I frequently use greyscale and one vibrant colour to convey where hierarchy and focus will be pulled in the final design.